Typography

Gotham, Gotham Narrow, and Sina Nova are the primary fonts for our brand.
Color Palette

The primary colors of our brand are blue, gold, and white. The color selection for the 125th Anniversary Celebration acts as a brand identifier and is intentional in mirroring that of Coppin State University.
- Pantone should be used for solid color printing.
- CMYK should be used for 4-color process printing.
- RGB & HEX should be used for digital applications.
Tints of this color palette are available to use when flexibility is needed. To keep the campaign brand clean, use tints as “accent colors”.
Color | Pantone | CMYK | RGB | HEX |
---|---|---|---|---|
Blue | 540 | 100/57/12/60 | 0/48/86 | 003056 |
Gold | 7548 | 0/22/100/0 | 255/201/21 | ffc915 |
White | 000C | 0/0/0/0 | 255/255/255 | ffffff |
Email Signature
The 125th Anniversary Be More logo lockup is highly encouraged to be used in the email signature of all CSU staff in 2025.
Sample:
Firstname Lastname
Job Title
Office of XYZ
2500 West North Avenue | Baltimore, MD 21216
410.951.XXXX | youremail@coppin.edu
